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Carpet and flooring can be one of the most difficult components and decisions when you are decorating a room because there are so many styles, types, colours, patterns and qualities to consider.

Some people find it really difficult to visualise the end result of a room or even decide what they want it to look and feel like. The flooring in a room is such a large space that it is difficult to visualise with a small sample, and a carpet tone or colour can have a dramatic change to the rooms look and feel. 

What you should do first when thinking about decorating

Planning is key when you are considering decorating a room or space in your home or business. If you don't plan then you won't know what you are aiming for, if it is the result you want and it can be costly if you have to change paint, flooring, furniture or accessories. 

Look through home magazines and on the internet to try and narrow down the style you are looking for. 

Interior Design Styles

A great starting point for a decorating project is for you to understand how different styles differ from one another and what you are aiming for: 

• Contemporary

• Modern

• Minimalist

• Industrial

• Mid-Century Modern

• Scandinavian

• Traditional

• Transitional

There are also many furniture styles and these can be mixed and matched with your overall interior design style, again have a look at these and see what you like and don't like:

• Contemporary

• Retro

• Modern

• Art Deco

• Rustic

• Antique

• Traditional

• Vintage

Interior Design Mood Boards

A mood or inspiration board is a collage of ideas that are used by interior designers and home or business owners to help them see the look, feel and style they are aiming for. A mood board groups together colours, paint samples, fabric swatches and materials to enable you to see the colour and material combinations and how they will visually work together.


Colour, like lighting, will make or break a space or room and choosing the right colours is such an important part to think about when you are planning your decoration, 

Colour is divided into two categories: warm and cool tones. Warm tones are the reds, oranges and yellows and if used correctly can energize a space. Cool tones are the blues, greens and purples generally create quiet and more relaxing atmospheres.

When choosing wall and flooring colours always remember what the room is going to be used for. If you want to keep the vibe of the room and the people using it energised then warm tones may be something to consider. If you are looking for the room to feel relaxed and calm then you should consider cooler tones. Use colour to help you achieve an aesthetically pleasing look whilst making it easy for the people using it to feel what you need them to.

Buy some paint samples and paint them on different walls in your room to see what they look like in the natural light of the room and take your time to see which ones you like and don't like. Often a colour card will look completely different when on a wall so its always a good way yo check you like the colour and its not too dark or light for you.


Lighting is very important in a room and getting it right will really give a room ambience and feeling. Getting it wrong can change the look and feel of a room in an instance so lighting is a key part of your end look and feel.

Lighting includes the use of artificial light; lamps and light fixtures as well as the natural daylight from windows and doors. Always remember that lighting in a home or room will change the mood and when right the perceived size of it.

One major role of lighting in the interior setting is functionality and lighting needs to serve a purpose as well as looking aesthetically pleasing. As an example, chandeliers are not only used in large, open hallways, entryways and rooms because of their centrally themed placement but also because they provide excellent light for the room.

The use of lighting should complement the colours and furniture in a room. Darker colours will make a room feel smaller whilst lighter colours and good lighting will expand the feel of a room. The illusion of space is defined by light reflecting off the walls and some lighting is better at this than others. Directional lighting can soften the wall colours so this may be something to think about. Recessed, downward glow lighting illuminates the floor and not the walls and lights hung from the centre of a room or wall lighting will provide ambient illumination. 

What to Choose First - Carpet, Furniture, Bedding, or Paint?

If you are starting from scratch then its best to choose the furniture colour first as the colours for furniture are often more limited. From looking at magazines and on the internet you should have an idea of the colours, tone and theme you are going for which helps when you are searching for the right piece. 

When you have found the right furniture you can then think about the carpet or flooring. It is really important when you are choosing carpet or flooring that you think about the type that is going to best suit the room as well as the colour. Think about how much wear and tear the carpet or flooring will have. As an example, if you are choosing the flooring for a hallway or landing then you will need to look at harder wearing products. In a kitchen or bathroom then you should think about the amount of moisture in the room and how spills and water can be wiped up. A lower traffic area, such as a bedroom will not need such a high wearing carpet or flooring. Again think about the colours that you choose, lighter carpet or flooring is not always a great idea in a hallway where there is a lot of through traffic with people coming in with dirty shoes on. 

Neutral Colours for Carpet

Neutral, lighter coloured carpets are the biggest sellers as they have a big impact in a room, always take into account that brighter or darker colours in a large space can sometimes be overpowering. Replacing a carpet is one of the most expensive things when you are redecorating so you want to ensure it stands up to wear and tear over time, as well as the latest trends. If you want brighter or bolder colours in your room then the less expensive elements of the room: paint, cushions, bedding, window coverings such as blinds and curtains and smaller accessories are less costly to change if you just want to give your room a revamp in the future or to give it the brightness you are looking for.

Current trends favour neutrals in earthy hues, including warm greys and the ever-popular beige. Neutrals don’t have to be boring and if you want to make sure your carpet still has an impact in a room you can opt for texture in the carpet. 

Flecked Carpet

Another great way to ensure your carpet stands out is to choose a flecked colour instead of a solid colour. Typically, carpets with flecks are found in neutral colours with darker neutrals used for the flecks.

In addition to being visually appealing, flecks can be practical as they help to hide any dirt or bits that may be found on your carpet in between vacuuming. A flecked carpet is always a good consideration if you like everything to look perfect all of the time as a single tone carpet show these imperfections. 

Carpet Colour and Foot Traffic

Your lifestyle and the way in which the room is used is a huge consideration when choosing your carpet colour. If you have a busy household with kids and pets then a white or light coloured carpet won't be the best option as it will show up every bit of dirt and any spills. 

Also, remember that very dark coloured carpet will also show up debris and bits in comparison to mid-tone carpets, however, darker carpet is better at hiding any stains. 

Choosing your Carpet Colour 

A carpet colour can alter the entire feel of a room, so ensure you choose its colour carefully. Think about how trends will change over the years, and be sure that the colour you love today will appeal to you in the future and is easy to accessorise.

When you have narrowed down your choice of colour and the type of carpet you are going with then you can start to look at samples. 

Buying a new carpet can be overwhelming because there are so many choices and decisions to be made. Below is a helpful guide of what to do and not to do when you are shopping around or come and see us at CW Jones and one of our carpet experts can help you choose the right type of carpet for you and your home, business and budget.

Know your Carpet

Find out about carpet fibres and decide which one will work best for you. Each fibre type and fibre combination has its strengths and weaknesses and its components will have a big impact on how the carpet will perform. Learn about the benefits and drawbacks of each carpet style, so that you know if it will work in your home or business.

Find out or ask about the carpet manufacturer’s ratings and the warranty they offer. Carpet is a big investment for most people, so always make sure that you are buying a product that is covered for your particular situation. Some warranties don’t cover stairs, so this is something to be aware of if you are replacing the carpet on your stairs. 

A warranty demonstrates the faith that the manufacturer has in its product so if the warranty does not provide long or comprehensive coverage, then that is a good indication that the manufacturer doesn't expect the carpet to last for a long period of time.

Ask friends or family who may have recently brought a carpet, or go online and search for reviews of the carpet you are looking at. 

Always invest in a good underlay as this will ensure your carpet lasts longer and the wear and tear of time. 

CW Jones is a Reputable Carpet Retailer in Bristol and the South West

Our team at CW Jones have extensive flooring experience and expertise to share with you and they will help you choose the carpet that will suit you, your property and your budget. 

Come and visit us in our supersized showroom and we can talk to you about your best options, prices and you can see the carpet in our showroom. We also offer free home visits where one of our experienced and friendly team can come to your home to provide a free quote and any advice you need. This also includes a free measuring service and we will discuss all the different flooring options available to you, such as laminate, natural flooring, solid wood or carpet. Our estimating and planning team can advise you on different flooring designs to fit in with your decor, including the use of striped carpets or patterned designs.

When you have narrowed down your choice of carpet if you are not 100 per cent sure we can let you have samples to take home with you to see in your rooms natural light and you can look at it against paint samples on your walls or the furniture you are considering.

About CW Jones

We are a family business with over 55 years experience in the carpet and flooring trade. We pride ourselves on our friendly approach and the excellent customer service we provide.

We offer the largest selection of carpets, vinyl and wood in the South West from leading manufacturers such as BRINTONS, AXMINSTER, ULSTER, CORMAR, VICTORIA, PENTHOUSE, ALTERNATIVE FLOORING, WOODPECKER, and KARNDEAN.

We are part of a large buying group and this enables us to pass these savings onto you and we have the largest showroom and the lowest prices in Bristol and the South West.

Whatever your style and budget, our experienced team will ensure that you make the right choice for your home. Our home visit, measuring and estimating service is completely free with no obligation, and we can arrange for our expert fitters to install your flooring at a convenient time for you.

Our showroom is located just off Hartcliffe Way in Bedminster, and free parking and an accessible entrance are available.

Contact us on 0117 966 1454 to find out more and about all our special flooring offers. 

Call us on 0117 966 1454 Fax 0117 963 9733 Email retail@jonesflooring.co.uk
C W Jones Carpet & Flooring 10 Vale Lane, off Hartcliffe Way, Bedminster, Bristol. BS3 5RU
Opening Hours: Mon – Fri: 9am – 5.00pm Sat: 9am – 4.30pm